Unique opportunity for small business owners and those 
thinking about starting small businesses to be coached 
by local business guru Jay Goltz.

Certificate in Entrepreneurial Leadership:
Lessons in Small Business Development
Begins March 16, 2015

(Chicago) Beginning March 16, a select group of small business owners and those percolating ideas for new businesses will have the opportunity to spend nine Monday evenings with local entrepreneur Jay Goltz, the man who founded Artists Frame Service and Jayson Home and grew them into creative, longstanding, independent business success stories.

Goltz, who is recognized for his ability to bring clarity to complex small business challenges, will be teaching the new Certificate in Entrepreneurial Leadership: Lessons in Small Business Development, offered by Spertus Institute for Jewish Learning and Leadership as part of its newly launchedCenter for Jewish Leadership.

During the nine sessions, Goltz will be challenging participants to understand the elements essential to business success and to assess their own abilities to determine if they have what it takes to be an entrepreneur. Specific sessions will cover start-up costs and financial models, partnerships and payroll, markets and messaging, the best ways to hire and retain “rock star” staff, and business ethics drawn from Jewish teachings.

Goltz has long been interested in sharing his own experiences to help others turn business ideas into reality. He is the author of The Street Smart Entrepreneur: 133 Tough Lessons I Learned the Hard Way (now translated into three languages). His blog, You’re the Boss, has been carried byNYtimes.com; it will be moving to Forbes.com later this year.

Goltz has promised that the training offered through this new certificate program will be as “real world” as it gets, providing participants with the knowledge they need to explore, evaluate, and maximize their small business opportunities. The program is designed for those considering starting a small business, buying a small business, or taking over a family business, as well as those interested in elevating their already-existing small business to the next level.

Sessions meet Monday evenings from 6 to 8 pm at Spertus Institute, 610 S. Michigan Avenue. Discount parking is available for $11 at the Essex Hotel (two blocks south).

The cost is $2,500 for the nine sessions including all materials. Scholarships are available for professionals working at nonprofit institutions. Enrollment is limited. To apply or for more information, those interested should visitspertus.edu/entrepreneur or contact Tal Rosen, director of the Center for Jewish Leadership, at trosen@spertus.edu.

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